The Economist recently ran a report, entitled Exclusivity for everybody with the subtitle "The modern luxury industry rests on a paradox, but is booming nonetheless."
The paradox is that luxury/status brands such as Gucci, Cartier, Louis Vutton got their name because they were so exclusive [expensive]. But now they are mass produced and mass marketed to middle classes, even in the Majority World.
I realised that this is just what the mother of luxury journals, Nature Publishing Group, has done too. Now everyone can have a Nature paper too!
Subscribe to:
Post Comments (Atom)
Emergence and protein folding
Proteins are a distinct state of matter. Globular proteins are tightly packed with a density comparable to a crystal but without the spatia...
-
Is it something to do with breakdown of the Born-Oppenheimer approximation? In molecular spectroscopy you occasionally hear this term thro... -
If you look on the arXiv and in Nature journals there is a continuing stream of people claiming to observe superconductivity in some new mat...
-
I welcome discussion on this point. I don't think it is as sensitive or as important a topic as the author order on papers. With rega...
Excellent analogy! Being a junior researcher in physical sciences, I have experienced/witnessed this phenomena (wave?) in all its glory first hand especially since I was trained in a high profile lab myself. It is amazing how, scarily often, the perceived worth of a researcher and his work (by self and others) comes and rests on that one nod from a Nature journal editor.
ReplyDeleteWhere is the problem? To publish "excellent waste" you need the appropriate "luxury journals", too.
ReplyDelete